Sky- Robin

UX Design

Motion Graphics

3D Modeling

Sky is one of Europe’s leading media and entertainment companies. Its innovative product connect 23 million customers to the best apps and entertainment.

OVERVIEW

Sky’s purpose is to bring better content and innovation to all its customers. They want to create an inclusive future for the connected home amd focus on bringing real change for those with disabilities.

TEAM

Ibtida Hasib

Annie You

Ibtida Hasib

Annie You

TOOLS

Blender

Figma

Adobe AfterEffects

PROCESS AND TIMELINE

CHALLENGES

A good product should be accessible and should ensure no barriers for any customer groups.

Create something for the future and reimagine the connected home for a gold standard inclusive experience for all.

SOLUTION

Robin
A friendly companion at home to assist with daily life. It’s a robot that lends a helping hand with anything from running errands to taking brainwave commands.

CASE STUDY VIDEO

01. DISCOVER

HEURISTIC EVALUATION

PROS

CONS

Sky offers a large selection of services.

Sky offers customers to build their package based on their needs.

Sky Protect offers smart tech free of cost with their home insurance.

Sky Protect app allows home security and surveillance easy.

Sky is only offered in certain countries in Europe.

The breakdown of services and products make it difficult to navigate.

Sky subscriptions require contracts which doesn’t allow flexibility.

Sky does not offer free trials.

COMPETITOR’ S ANALYSIS

Apple TV+ has good original content and is completely ad free. However, it’s not compatible with android users. Google offers its home devices worldwide and is compatible with all smart devices.

TARGET MARKET

Our targeted research was conducted through interviews with people who have mobility impairment.

KEY FINDINGS FROM INTERVIEWS

KEY FINDINGS (INTERVIEWS)

Loneliness is a problem among people with disabilities. People don’t interact much with others outside of their family.

What truly makes a home comfortable is the people, not the technology.

People with mobility issues don’t often leave the home and require some form of assistance.

A portion of their daily life is dedicated to screen time.

02. DEFINE

PERSONAS

VIEW PERSONAS

POINT OF VIEW

Pete needs a way to feel active living his life because living the same day to day feels tedious.

Kelsie needs a way to feel independent because she wants control over her own life.

Selene needs a way to find time to unwind because she feels responsible for many tasks around the house.

03. IDEATE

MVP

BENEFIT

Sense of Independence

TABLESTAKES

Allows users to navigate the world at their command

NEED/ BENEFIT
Active and social lifestyle
Sense of Independence
Bypass learning curve of technology
TABLESTAKES
Allows users to interact with their loved ones that live far away as if they are in person.
Allows users to navigate the world at their command
New Users: AI assistive journey map technology to help with users goal through visual/verbal guidance
NEED/ BENEFIT
Active and social lifestyle
Sense of Independence
Bypass learning curve of technology
TABLESTAKES
Allows users to interact with their loved ones that live far away as if they are in person.
Allows users to navigate the world at their command
New Users: AI assistive journey map technology to help with users goal through visual/verbal guidance
NEED/ BENEFIT
Active and social lifestyle
Sense of Independence
Bypass learning curve of technology
TABLESTAKES
Allows users to interact with their loved ones that live far away as if they are in person.
Allows users to navigate the world at their command
New Users: AI assistive journey map technology to help with users goal through visual/verbal guidance
NEED/ BENEFIT
Active and social lifestyle
Sense of Independence
Bypass learning curve of technology
TABLESTAKES
Allows users to interact with their loved ones that live far away as if they are in person.
Allows users to navigate the world at their command
New Users: AI assistive journey map technology to help with users goal through visual/verbal guidance

NEED/ BENEFIT
Active and social lifestyle
Sense of Independence
Bypass learning curve of technology
TABLESTAKES
Allows users to interact with their loved ones that live far away as if they are in person.
Allows users to navigate the world at their command
New Users: AI assistive journey map technology to help with users goal through visual/verbal guidance
NEED/ BENEFIT
Active and social lifestyle
Sense of Independence
Bypass learning curve of technology
TABLESTAKES
Allows users to interact with their loved ones that live far away as if they are in person.
Allows users to navigate the world at their command
New Users: AI assistive journey map technology to help with users goal through visual/verbal guidance
NEED/ BENEFIT
Active and social lifestyle
Sense of Independence
Bypass learning curve of technology
TABLESTAKES
Allows users to interact with their loved ones that live far away as if they are in person.
Allows users to navigate the world at their command
New Users: AI assistive journey map technology to help with users goal through visual/verbal guidance
NEED/ BENEFIT
Active and social lifestyle
Sense of Independence
Bypass learning curve of technology
TABLESTAKES
Allows users to interact with their loved ones that live far away as if they are in person.
Allows users to navigate the world at their command
New Users: AI assistive journey map technology to help with users goal through visual/verbal guidance

DIFFERENTIATORS

360 degree environment sharing, upgrading telecommunications

Uses drones with “hands” to interact with the outside world and assist inside the home

Drones: Utilizes EEG brainwave technology and environmental scan for simple interactions.

04. DESIGN AND DEVELOPMENT

04. DESIGN AND

DEVELOPMENT

STORYBOARD

PRODUCT

Smart Scanning allows Robin to find objects and help people live an easy, organized life.

Robin makes use of a global positioning system to navigate in and outdoors.

Electroencephalography allows Robin to understand your needs through your brain activity.

Smart Scanning allows Robin to find objects and help people live an easy, organized life.

Robin makes use of a global positioning system to navigate in and outdoors.

Electroencephalography allows Robin to understand your needs through your brain activity.

Smart Scanning allows Robin to find objects and help people live an easy, organized life.

Robin makes use of a global positioning system to navigate in and outdoors.

Electroencephalography allows Robin to understand your needs through your brain activity.

Advanced Out of Home Task Manager

Robin’s ability to run errands is able to make real change for immobile individuals and allow everyone to have experience of the outside world without having to leave their home.

Advanced Out of Home Task Manager

Robin’s ability to run errands is able to make real change for immobile individuals and allow everyone to have experience of the outside world without having to leave their home.

Non invasive chip for EEG

A non invasive chip attached anywhere near the user’s brain is able to catch on brain activity. User is able to set up Robin to do certain things without giving voice commands.

Non invasive chip for EEG

A non invasive chip attached anywhere near the user’s brain is able to catch on brain activity. User is able to set up Robin to do certain things without giving voice commands.

05. KEY TAKEAWAY

KEY TAKEAWAY

Privacy is important.
Maintaining user’s privacy unless otherwise approved is essential.

Bypass the learning curve.
User centered product allows all users to engage with the technology to a full extent.

Consider a friendly appearance.
When it comes to having a robot at home, anything too big or too human like features may be intimidating and creepy.

WORKS

WORKS